MARCH OF DIMES INC Charity Report

Public IRS 990 nonprofit record

MARCH OF DIMES INC

EIN 13-1846366 · Diseases, Disorders & Medical Disciplines (G200)

What they do

SEE SCHEDULE OMARCH of DIMES LEADS THE FIGHT for THE HEALTH of ALL MOMS and BABIES. WE PROVIDE RESEARCH, EDUCATION, ADVOCACY, and PROGRAMS to GIVE EVERY FAMILY THE BEST POSSIBLE START. SINCE 1938, WEVE BUILT A SUCCESSFUL LEGACY to SUPPORT EVERY PREGNANT PERSON and EVERY FAMILY.

Before you give

Should I give to this charity?

Easy charity check

Look at where the money went

Of every $100 spent, about $73.60 was reported for mission work. Use the spending picture below and ask what results that work produced.

Plain answer: A tax form cannot prove that a charity is doing good. It can show how the charity says it spent its money—and point out questions you should ask.

Basic facts we verified

IRS warning checkNo IRS revocation warning appears in this data.

Money report from 2024The charity has a recent tax report to read.

They explain their jobThe charity tells us what it is trying to do.

They name their leaders35 people are listed in the latest report.

You can reach themThey list contact information, so you can ask questions.

Money made simple

76.29%of revenue went to mission work73.6% of expenses · Program services

12.19%of revenue went to fundraising11.8% of expenses

$103.70spent for every $100 of revenueSpending was higher than revenue this year.

15.22%of revenue went to management and office costs14.7% of expenses

$0.74in assets for every $1 spent this yearSome assets cannot be spent right away.

102.6%of its money came from giftsOther money may come from services or investments.

Ask these three easy questions

Who did you help? Ask for a recent story or report that shows real results.
What will my money do? Ask exactly what your gift will pay for.
Is this really the charity? Give only through its official website or confirmed phone number.

Worth asking: Expenses exceeded revenue by $3,093,834 this year. Ask whether that was planned or caused by a one-time event.

Pay context: The highest compensation shown in this filing is $353,561 for CYNTHIA H RAHMAN (INTERIM PRESIDENT/CEO (BEG 06/24)). Compare pay with organizations of similar size and complexity.

Bottom line: Do not decide from a name, mission statement, or tax status alone. Look at where the money went, then ask what changed, who was helped, and what your gift will do. YouCanGiveBack does not endorse or grade organizations.

Money

Financial picture

Tax year 2024

A plain-language look at the latest Form 990 figures available. These numbers help you ask better questions; they do not, by themselves, rate whether a charity is good or bad.

$100revenue

How each $100 of revenue was used

The large number compares each expense with revenue. The smaller number shows its share of total expenses.

Total reported revenue$83,573,258

Mission workProgram services$63,754,93976.29% of revenue73.6% of expenses

ManagementOffice and general costs$12,723,74215.22% of revenue14.7% of expenses

FundraisingAsking for donations$10,188,41112.19% of revenue11.8% of expenses

Total expenses$86,667,092103.70% of revenue

Expenses were greater than revenue, so the colored ring fills the available $100 and the total above 100% is shown below.

Has the pattern changed?

Colored bars = expense mix: how each year’s expenses were divided. Total expenses vs. revenue shows whether the charity spent less or more than it received. The current filing is first.

YearExpense mixDetails

2024CurrentExpense mix: 73.6% mission · 14.7% management · 11.8% fundraisingTotal expenses: 103.70% of revenue

2023Expense mix: 80.1% mission · 11.5% management · 8.4% fundraisingTotal expenses: 107.20% of revenue

2022Expense mix: 77.1% mission · 10.7% management · 12.2% fundraisingTotal expenses: 108.19% of revenue

2021Expense mix: 79.7% mission · 11.2% management · 9.1% fundraisingTotal expenses: 99.50% of revenue

2020Expense mix: 72.2% mission · 13.0% management · 14.8% fundraisingTotal expenses: 98.96% of revenue

2019Expense mix: 75.4% mission · 10.0% management · 14.5% fundraisingTotal expenses: 96.99% of revenue

2018Expense mix: 75.2% mission · 8.4% management · 16.4% fundraisingTotal expenses: 94.44% of revenue

2016Expense mix: 75.0% mission · 10.9% management · 14.1% fundraisingTotal expenses: 105.15% of revenue

Money in and money out

Revenue$83,573,258

Expenses$86,667,092

Annual shortfall $3,093,834 Expenses were higher than revenue for this filing year.

Reported spending amounts

Mission work means the Form 990 category called program services. These are reported accounting categories—not an independent measurement of results.

Mission work (program services)$63,754,939 · 73.6% of expenses

Management and office costs$12,723,742 · 14.7% of expenses

Fundraising$10,188,411 · 11.8% of expenses

See all reported dollar amounts

Revenue$83,573,258

Expenses$86,667,092

Assets$64,169,362

Income$103,247,818

Contributions$85,710,105

Mission work (program services)$63,754,939

Fundraising$10,188,411

Grants given$65,599,751

Average grant$108,250

Management and general$12,723,742

Executive compensation (total)$2,904,216

Stocks and bonds$24,249,310

Accounting fees$238,319

Investing fees$519,215

People

Leadership and board

Tax year 2024

Names, titles, time, and compensation below are reported by the organization on its Form 990.

People reported as paid

Person and titleCompensation

CYNTHIA H RAHMANINTERIM PRESIDENT/CEO (BEG 06/24) · 40 hrs/week $353,561Base $342,402 · Other $11,159

KELLY ERNSTSVP, MARKET IMPACT · 40 hrs/week $323,505Base $299,200 · Other $24,305

CANDICE CHRISTOPHERCFO · 40 hrs/week $312,639Base $300,639 · Other $12,000

DEIRDRE MALONEYSVP, HUMAN RESOURCES · 40 hrs/week $280,130Base $254,593 · Other $25,537

ALISON A ALEVP, MARKET IMPACT · 40 hrs/week $275,340Base $254,089 · Other $21,251

ELIZABETH K CHEROTPRESIDENT/CEO (END 06/24) · 40 hrs/week $265,300Base $255,115 · Other $10,185

LKEL C LITTLESR VP & GENERAL COUNSEL (BEG 04/24) · 40 hrs/week $255,430Base $246,924 · Other $8,506

FREDERICK A BROGDONSVP & COO (END 03/24) · 40 hrs/week $237,101Base $234,622 · Other $2,479

STACEY BRAYBOYSVP PUB POL/ GOVERNMENT AFFAIRS · 40 hrs/week $232,365Base $213,209 · Other $19,156

CHAUNCEY MCCALLACTING CHIEF MKTG OFF. (BEG 08/24) · 40 hrs/week $221,834Base $213,405 · Other $8,429

AARON C MUSHROAVP, DIGITAL · 40 hrs/week $220,644Base $196,367 · Other $24,277

ADRIAN P MOLLOSVP GEN. COUNSEL & ASST (END 03/24) · 40 hrs/week $62,421Base $58,007 · Other $4,414

Compensation alone does not tell whether pay is reasonable. Consider the charity’s size, work, location, and results.

See everyone listed on the board or leadership roster (35)

CYNTHIA H RAHMANINTERIM PRESIDENT/CEO (BEG 06/24)

KELLY ERNSTSVP, MARKET IMPACT

CANDICE CHRISTOPHERCFO

DEIRDRE MALONEYSVP, HUMAN RESOURCES

ALISON A ALEVP, MARKET IMPACT

ELIZABETH K CHEROTPRESIDENT/CEO (END 06/24)

LKEL C LITTLESR VP & GENERAL COUNSEL (BEG 04/24)

FREDERICK A BROGDONSVP & COO (END 03/24)

STACEY BRAYBOYSVP PUB POL/ GOVERNMENT AFFAIRS

CHAUNCEY MCCALLACTING CHIEF MKTG OFF. (BEG 08/24)

AARON C MUSHROAVP, DIGITAL

ADRIAN P MOLLOSVP GEN. COUNSEL & ASST (END 03/24)

JUDY L ASCHNER MDTRUSTEE

WILLIAM A FITZGERALDVICE CHAIR (END 06/24)

KAREN W JOHNSONVICE CHAIR

MUHAMMAD SHAHZADTRUSTEE (END 06/24)

NICOLE ALEXANDER-SCOTT MDTRUSTEE

PHYLLIS A DENNERY MDVICE CHAIR

SHARON MILLS HIGGINSTRUSTEE

SUE SCHICKSECRETARY

TIM SPILKERTRUSTEE

TONYA LEWIS LEETRUSTEE

JUDETTE LOUIS MDTRUSTEE

JUAN SALGADO-MORALES MDTRUSTEE (END 12/24)

JAY S GREENSPAN MDTRUSTEE

EMMA GOLTZTRUSTEE (BEG 12/24)

ELLEN STANG MDTRUSTEE

ELLEN KELSAYCHAIR

DOUGLAS D HAWTHORNETRUSTEE (END 06/24)

DANA MARTINTRUSTEE

CRAIG BEST MDTRUSTEE (BEG 12/24)

BRIAN THOMPSON MDTRUSTEE

AUSTIN PITTMANTRUSTEE

ANDREW J DAHLETREASURER

AMY L CASSERITRUSTEE

About this charity

Recognized since: January 1950
Location: 1550 CRYSTAL DR STE 1300, ARLINGTON, VA 22202-4144
County: Arlington
In care of: % TERRAN GARUFI
Primary officer: CANDICE CHRISTOPHER, CFO

How to reach them

WebsiteVisit the charity’s website Phone(888) 663-4637 Officer phone(517) 257-3148

Filing and classification

Latest tax year: 2024
Tax period began: January 1, 2024
Return type: 990
Tax preparer: GRANT THORNTON ADVISORS LLC
NTEE classification: Diseases, Disorders & Medical Disciplines (G200)
IRS tax category: Voluntary Health Organizations
Grant-giving organization: Yes