VALLEY FORGE TOURISM AND CONVENTION BOARD Charity Report

Public IRS 990 nonprofit record

VALLEY FORGE TOURISM AND CONVENTION BOARD

EIN 23-2986440 · Chambers of Commerce & Business Leagues (S41)

What they do

to STRENGTHEN ECOMONIC PROSPERITY WITHIN MONTGOMERY COUNTY, PENNSYLVANIA, BY RAISING ITS VISIBILITY AS A TOURISM DESTINATION for LEISURE and CONVENTION MARKETS. THE PEOPLE of THE VALLEY FORGE TOURISM and COVENTION BOARD WORK EACH DAY to INSPIRE VISITORS to DISCOVER and EXPLORE OUR NATURAL, CULTURAL and HISTORIC ASSETS. ULTIMATELY INCREASING ROOM NIGHTS for OUR WORLD-CLASS HOTELS and DRIVING REVENUE IN OUR MEMBER and PARTNER BUSINESSES.

Before you give

Should I give to this charity?

Easy charity check

Look at where the money went

Of every $100 spent, about $94.80 was reported for mission work. Use the spending picture below and ask what results that work produced.

Plain answer: A tax form cannot prove that a charity is doing good. It can show how the charity says it spent its money—and point out questions you should ask.

Basic facts we verified

IRS warning checkNo IRS revocation warning appears in this data.

Money report from 2024The charity has a recent tax report to read.

They explain their jobThe charity tells us what it is trying to do.

They name their leaders21 people are listed in the latest report.

You can reach themThey list contact information, so you can ask questions.

Money made simple

84.84%of revenue went to mission work94.8% of expenses · Program services

$89.52spent for every $100 of revenueRevenue covered expenses this year.

4.68%of revenue went to management and office costs5.2% of expenses

$0.83in assets for every $1 spent this yearSome assets cannot be spent right away.

5.4%of its money came from giftsOther money may come from services or investments.

Ask these three easy questions

Who did you help? Ask for a recent story or report that shows real results.
What will my money do? Ask exactly what your gift will pay for.
Is this really the charity? Give only through its official website or confirmed phone number.

Pay context: The highest compensation shown in this filing is $481,620 for MICHAEL BOWMAN (CEO). Compare pay with organizations of similar size and complexity.

Bottom line: Do not decide from a name, mission statement, or tax status alone. Look at where the money went, then ask what changed, who was helped, and what your gift will do. YouCanGiveBack does not endorse or grade organizations.

Money

Financial picture

Tax year 2024

A plain-language look at the latest Form 990 figures available. These numbers help you ask better questions; they do not, by themselves, rate whether a charity is good or bad.

$100revenue

How each $100 of revenue was used

The large number compares each expense with revenue. The smaller number shows its share of total expenses.

Total reported revenue$11,575,692

Mission workProgram services$9,820,65584.84% of revenue94.8% of expenses

ManagementOffice and general costs$542,2954.68% of revenue5.2% of expenses

FundraisingAsking for donations0.00% of revenue0.0% of expenses

Revenue left after expensesReported annual surplus$1,212,74210.48% of revenueShown in gray on the chart

Total expenses$10,362,95089.52% of revenue

Gray means reported revenue left after expenses for this filing year. It does not necessarily mean cash sitting in a bank account.

Has the pattern changed?

Colored bars = expense mix: how each year’s expenses were divided. Total expenses vs. revenue shows whether the charity spent less or more than it received. The current filing is first.

YearExpense mixDetails

2024CurrentExpense mix: 94.8% mission · 5.2% management · 0.0% fundraisingTotal expenses: 89.52% of revenue

2023Expense mix: 94.6% mission · 5.4% management · 0.0% fundraisingTotal expenses: 96.31% of revenue

2022Expense mix: 94.5% mission · 5.5% management · 0.0% fundraisingTotal expenses: 99.74% of revenue

2021Expense mix: 94.8% mission · 5.2% management · 0.0% fundraisingTotal expenses: 88.47% of revenue

2020Expense mix: 92.2% mission · 7.8% management · 0.0% fundraisingTotal expenses: 119.53% of revenue

2019Expense mix: 95.4% mission · 4.6% management · 0.0% fundraisingTotal expenses: 97.73% of revenue

2018Expense mix: 95.4% mission · 4.6% management · 0.0% fundraisingTotal expenses: 93.88% of revenue

2016Expense mix: 85.2% mission · 14.8% management · 0.0% fundraisingTotal expenses: 85.41% of revenue

Money in and money out

Revenue$11,575,692

Expenses$10,362,950

Annual surplus $1,212,742 Revenue was higher than expenses for this filing year.

Reported spending amounts

Mission work means the Form 990 category called program services. These are reported accounting categories—not an independent measurement of results.

Mission work (program services)$9,820,655 · 94.8% of expenses

Management and office costs$542,295 · 5.2% of expenses

See all reported dollar amounts

Revenue$11,575,692

Expenses$10,362,950

Assets$8,577,025

Income$11,615,850

Contributions$630,090

Mission work (program services)$9,820,655

Management and general$542,295

Accounting fees$102,929

People

Leadership and board

Tax year 2024

Names, titles, time, and compensation below are reported by the organization on its Form 990.

People reported as paid

Person and titleCompensation

MICHAEL BOWMANCEO · 50 hrs/week $481,620Base $443,412 · Other $38,208

LISA KARLVICE PRESIDENT OF SALES · 50 hrs/week $224,278Base $215,970 · Other $8,308

JONATHAN MARKEZINEXECUTIVE DIRECTOR OF OPER · 50 hrs/week $186,587Base $179,500 · Other $7,087

RACHEL RILEYEMPLOYEE · 50 hrs/week $157,000Base $150,462 · Other $6,538

JONATHAN SCHEURENEMPLOYEE · 50 hrs/week $130,544Base $125,409 · Other $5,135

MEGAN TOMLINSONEMPLOYEE · 50 hrs/week $112,245Base $106,995 · Other $5,250

RACHEL DAILEYEMPLOYEE · 50 hrs/week $111,598Base $106,976 · Other $4,622

SCOTT HIGGINSEMPLOYEE · 50 hrs/week $110,046Base $105,121 · Other $4,925

Compensation alone does not tell whether pay is reasonable. Consider the charity’s size, work, location, and results.

See everyone listed on the board or leadership roster (21)

MICHAEL BOWMANCEO

LISA KARLVICE PRESIDENT OF SALES

JONATHAN MARKEZINEXECUTIVE DIRECTOR OF OPER

RACHEL RILEYEMPLOYEE

JONATHAN SCHEURENEMPLOYEE

MEGAN TOMLINSONEMPLOYEE

RACHEL DAILEYEMPLOYEE

SCOTT HIGGINSEMPLOYEE

TOM SHIRESDIRECTOR

AL ZONEDIRECTOR

TIM BRIGGSDIRECTOR - VICE CHAIRMAN

ROSALYN FENNELLEX-OFFICIO

ROBERT C HARTDIRECTOR

RICHARD ODORISIODIRECTOR - CHAIRMAN

KRISTOFER J FAIRDIRECTOR - TREASURER

HOWARD BROWNDIRECTOR

GLORIA OIKELOMEDIRECTOR

ERIC C DAVIESDIRECTOR

ELIZABETH MOYDIRECTOR - SECRETARY

DEDREN BAILEYDIRECTOR

CHRISTOPHER MOLINEAUXDIRECTOR

About this charity

Recognized since: January 2001
Location: 1000 FIRST AVE SUITE 101, KING OF PRUSSIA, PA 19406-1388
County: Montgomery
In care of: % VALL
Primary officer: MICHAEL BOWMAN, PRESIDENT/CEO

How to reach them

WebsiteVisit the charity’s website Emailinfo@valleyforge.org Phone(610) 834-7970

Filing and classification

Latest tax year: 2024
Tax period began: January 1, 2024
Return type: 990
Tax preparer: KREISCHER MILLER
NTEE classification: Chambers of Commerce & Business Leagues (S41)
IRS tax category: Chambers of Commerce & Business Leagues