WOODLAWN UNITED INC Charity Report

Public IRS 990 nonprofit record

WOODLAWN UNITED INC

EIN 27-4051072 · Economic Development (S30)

What they do

THE FOUNDATION WILL SERVE AS A CATALYST and FACILITATOR for THE TRANSFORMATION and REVITALIZATION of THE WOODLAWN COMMUNITY IN BIRMINGHAM, ALABAMA INTO A VIBRANT and SUSTAINABLE COMMUNITY IN WHICH ITS RESIDENTS HAVE AN OPPORTUNITY to THRIVE.

Before you give

Should I give to this charity?

Easy charity check

Look at where the money went

Of every $100 spent, about $76.70 was reported for mission work. Use the spending picture below and ask what results that work produced.

Plain answer: A tax form cannot prove that a charity is doing good. It can show how the charity says it spent its money—and point out questions you should ask.

Basic facts we verified

IRS warning checkNo IRS revocation warning appears in this data.

Money report from 2024The charity has a recent tax report to read.

They explain their jobThe charity tells us what it is trying to do.

They name their leaders18 people are listed in the latest report.

You can reach themThey list contact information, so you can ask questions.

Money made simple

123.30%of revenue went to mission work76.7% of expenses · Program services

14.74%of revenue went to fundraising9.2% of expenses

$160.76spent for every $100 of revenueSpending was higher than revenue this year.

22.72%of revenue went to management and office costs14.1% of expenses

$4.33in assets for every $1 spent this yearSome assets cannot be spent right away.

83.0%of its money came from giftsOther money may come from services or investments.

Ask these three easy questions

Who did you help? Ask for a recent story or report that shows real results.
What will my money do? Ask exactly what your gift will pay for.
Is this really the charity? Give only through its official website or confirmed phone number.

Worth asking: Expenses exceeded revenue by $1,522,049 this year. Ask whether that was planned or caused by a one-time event.

Pay context: The highest compensation shown in this filing is $197,333 for MASHONDA TAYLOR (CHIEF EXECUTIVE OFFICER). Compare pay with organizations of similar size and complexity.

Bottom line: Do not decide from a name, mission statement, or tax status alone. Look at where the money went, then ask what changed, who was helped, and what your gift will do. YouCanGiveBack does not endorse or grade organizations.

Money

Financial picture

Tax year 2024

A plain-language look at the latest Form 990 figures available. These numbers help you ask better questions; they do not, by themselves, rate whether a charity is good or bad.

$100revenue

How each $100 of revenue was used

The large number compares each expense with revenue. The smaller number shows its share of total expenses.

Total reported revenue$2,505,121

Mission workProgram services$3,088,788123.30% of revenue76.7% of expenses

ManagementOffice and general costs$569,24822.72% of revenue14.1% of expenses

FundraisingAsking for donations$369,13414.74% of revenue9.2% of expenses

Total expenses$4,027,170160.76% of revenue

Expenses were greater than revenue, so the colored ring fills the available $100 and the total above 100% is shown below.

Has the pattern changed?

Colored bars = expense mix: how each year’s expenses were divided. Total expenses vs. revenue shows whether the charity spent less or more than it received. The current filing is first.

YearExpense mixDetails

2024CurrentExpense mix: 76.7% mission · 14.1% management · 9.2% fundraisingTotal expenses: 160.76% of revenue

2023Expense mix: 62.1% mission · 23.7% management · 14.2% fundraisingTotal expenses: 79.70% of revenue

2022Expense mix: 78.3% mission · 12.5% management · 9.2% fundraisingTotal expenses: 126.36% of revenue

2021Expense mix: 83.2% mission · 8.3% management · 8.5% fundraisingTotal expenses: 55.26% of revenue

2020Expense mix: 76.6% mission · 10.9% management · 12.5% fundraisingTotal expenses: 27.86% of revenue

2019Expense mix: 79.5% mission · 13.0% management · 7.5% fundraisingTotal expenses: 164.78% of revenue

2018Expense mix: 78.2% mission · 12.8% management · 9.0% fundraisingTotal expenses: 123.63% of revenue

2017Expense mix: 86.1% mission · 9.0% management · 4.8% fundraisingTotal expenses: 124.23% of revenue

Money in and money out

Revenue$2,505,121

Expenses$4,027,170

Annual shortfall $1,522,049 Expenses were higher than revenue for this filing year.

Reported spending amounts

Mission work means the Form 990 category called program services. These are reported accounting categories—not an independent measurement of results.

Mission work (program services)$3,088,788 · 76.7% of expenses

Management and office costs$569,248 · 14.1% of expenses

Fundraising$369,134 · 9.2% of expenses

See all reported dollar amounts

Revenue$2,505,121

Expenses$4,027,170

Assets$17,457,237

Income$2,580,156

Contributions$2,079,693

Mission work (program services)$3,088,788

Fundraising$369,134

Grants given$2,254,453

Average grant$62,624

Management and general$569,248

Accounting fees$56,425

People

Leadership and board

Tax year 2024

Names, titles, time, and compensation below are reported by the organization on its Form 990.

People reported as paid

Person and titleCompensation

MASHONDA TAYLORCHIEF EXECUTIVE OFFICER · 40 hrs/week $197,333

MEGHAN ANN HELLENGACHIEF OPERATING OFFICER (FORMER) · 40 hrs/week $162,500

JOE D AYERSCOMMUNITY DEVELOPMENT OFFI · 40 hrs/week $123,677

Compensation alone does not tell whether pay is reasonable. Consider the charity’s size, work, location, and results.

See everyone listed on the board or leadership roster (18)

MASHONDA TAYLORCHIEF EXECUTIVE OFFICER

MEGHAN ANN HELLENGACHIEF OPERATING OFFICER (FORMER)

JOE D AYERSCOMMUNITY DEVELOPMENT OFFI

T MICHAEL GOODRICH IICHAIRMAN

DEAKINS F RUSHTONDIRECTOR

T MICHAEL GOODRICHPAST CHAIRMAN

STEVEN R SPENCERDIRECTOR

ROBERT A SIMONDIRECTOR

RALPH WILLIAMSDIRECTOR

NELSON BEANDIRECTOR

MYEISHA HUTCHINSONDIRECTOR

MARQUITA DAVISDIRECTOR

LEROY ABRAHAMSDIRECTOR

KENDRA KEYDIRECTOR

K WOOD HERRENSECRETARY

JOHN D JOHNSDIRECTOR

JASON AVERYDIRECTOR

GILLIAN W GOODRICHVICE-CHAIRMAN

About this charity

Recognized since: January 2011
Location: 3800 COLONNADE PKWY STE 430, BIRMINGHAM, AL 35243-3369
County: Jefferson
In care of: % T MICHAEL GOUDIACH
Primary officer: MASHONDA TAYLOR, EXECUTIVE DIRECTOR

How to reach them

WebsiteVisit the charity’s website Phone(205) 599-6963

Filing and classification

Latest tax year: 2024
Tax period began: January 1, 2024
Return type: 990
Tax preparer: DENT MOSES LLP
NTEE classification: Economic Development (S30)
IRS tax category: Economic Development
Grant-giving organization: Yes