WISCONSIN MILK MARKETING BOARD INC Charity Report

Public IRS 990 nonprofit record

WISCONSIN MILK MARKETING BOARD INC

EIN 39-1455990 · Arts, Culture & Humanities (A)

What they do

WISCONSIN MILK MARKETING BOARD, INC. DBA DAIRY FARMERS of WISCONSIN is A NONPROFIT ORGANIZATION FUNDED BY DAIRY FARMERS THAT PROMOTES WISCONSIN CHEESE and OTHER DAIRY PRODUCTS FROM AMERICAS DAIRYLAND. OUR GOAL is to INCREASE THE SALE and CONSUMPTION of WISCONSIN MILK and DAIRY PRODUCTS.

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Easy charity check

We do not have enough spending detail

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Basic facts we verified

IRS warning checkNo IRS revocation warning appears in this data.

Money report from 2024The charity has a recent tax report to read.

They explain their jobThe charity tells us what it is trying to do.

They name their leaders40 people are listed in the latest report.

You can reach themThey list contact information, so you can ask questions.

Money made simple

$100.36spent for every $100 of revenueSpending was higher than revenue this year.

$0.89in assets for every $1 spent this yearSome assets cannot be spent right away.

0.2%of its money came from giftsOther money may come from services or investments.

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Is this really the charity? Give only through its official website or confirmed phone number.

Worth asking: Expenses exceeded revenue by $117,078 this year. Ask whether that was planned or caused by a one-time event.

Pay context: The highest compensation shown in this filing is $458,162 for CHAD VINCENT (CHIEF EXECUTIVE OFFICER). Compare pay with organizations of similar size and complexity.

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Money

Financial picture

Tax year 2024

A plain-language look at the latest Form 990 figures available. These numbers help you ask better questions; they do not, by themselves, rate whether a charity is good or bad.

Money in and money out

Revenue$32,730,107

Expenses$32,847,185

Annual shortfall $117,078 Expenses were higher than revenue for this filing year.

See all reported dollar amounts

Revenue$32,730,107

Expenses$32,847,185

Assets$29,214,967

Income$32,730,324

Contributions$57,680

Stocks and bonds$15,223,906

Accounting fees$22,900

People

Leadership and board

Tax year 2024

Names, titles, time, and compensation below are reported by the organization on its Form 990.

People reported as paid

Person and titleCompensation

CHAD VINCENTCHIEF EXECUTIVE OFFICER · 50 hrs/week $458,162Base $396,310 · Other $61,852

SUZANNE FANNINGEXECUTIVE VP/CHIEF MARKETING OFFICER · 50 hrs/week $261,267Base $213,440 · Other $47,827

JESSICA ROGERS-HEINTZCHIEF FINANCIAL OFFICER · 50 hrs/week $240,593Base $194,209 · Other $46,384

KIRK SCOTTCHIEF OPERATING OFFICER · 50 hrs/week $210,161Base $165,499 · Other $44,662

RICHARD MENDESVP - CHANNEL PROGRAMS · 50 hrs/week $209,448Base $149,452 · Other $59,996

CHRIS KUSKE RIESESVP - CHANNEL MARKETING · 50 hrs/week $194,443Base $154,290 · Other $40,153

JENNIFER VEENENDAALVP - HUMAN RESOURCES · 50 hrs/week $189,791Base $142,332 · Other $47,459

TIM MULTERERVICE PRESIDENT COMPANY COMMUNICATIONS · 50 hrs/week $185,596Base $157,479 · Other $28,117

TERRANCE EDGESR. REGIONAL MARKETING DIR · 50 hrs/week $160,105Base $129,755 · Other $30,350

JANET CLARKBOARD CHAIR · 10 hrs/week $20,670

GAIL KLINKNERVICE CHAIR · 5 hrs/week $16,244

TASHA SCHLEISDIRECTOR · 5 hrs/week $10,886

Compensation alone does not tell whether pay is reasonable. Consider the charity’s size, work, location, and results.

See everyone listed on the board or leadership roster (40)

CHAD VINCENTCHIEF EXECUTIVE OFFICER

SUZANNE FANNINGEXECUTIVE VP/CHIEF MARKETING OFFICER

JESSICA ROGERS-HEINTZCHIEF FINANCIAL OFFICER

KIRK SCOTTCHIEF OPERATING OFFICER

RICHARD MENDESVP - CHANNEL PROGRAMS

CHRIS KUSKE RIESESVP - CHANNEL MARKETING

JENNIFER VEENENDAALVP - HUMAN RESOURCES

TIM MULTERERVICE PRESIDENT COMPANY COMMUNICATIONS

TERRANCE EDGESR. REGIONAL MARKETING DIR

JANET CLARKBOARD CHAIR

GAIL KLINKNERVICE CHAIR

TASHA SCHLEISDIRECTOR

STEVE PANKRATZDIRECTOR

GARY KOHNDIRECTOR

JEFF BETLEYDIRECTOR

DAN HINZDIRECTOR

SANDRA MADLANDBOARD SECRETARY

CONNIE SEEFELDTDIRECTOR

BRENDA SCHLONEGERDIRECTOR

ANDREW CHRISTENSONCOMMUNICATIONS CHAIR

KAY ZWALDPOLICY/BYLAW CHAIR

ANN KIELERDIRECTOR

KRISTEN METCALFDIRECTOR

RICK RODENDIRECTOR

MARK CRAVEBOARD TREASURER/AUDIT CHAIR

JONATHON HALLOCKCHANNEL MANAGEMENT CHAIR

VIRGIL HAAGDIRECTOR

STEVEN STERNWEISDIRECTOR

DAVID BANGARTDIRECTOR

CAROLYN ALSTEENDIRECTOR

PATRICIA KLINGDIRECTOR

JODY MILLERDIRECTOR

JESSICA KELLEYDIRECTOR

DOUG DANIELSONDIRECTOR

JULIE MAURERDIRECTOR

ALEXANDRA STRASCHINSKEDIRECTOR

KYLE LEVETZOWDIRECTOR

MITCHELL KAPPELMANDIRECTOR

JESSICA PRALLE-TRIMNERDIRECTOR

ANNALIESE WEGNERDIRECTOR

About this charity

Recognized since: January 1986
Location: 8418 EXCELSIOR DR, MADISON, WI 53717-1909
County: Dane
In care of: % JESSICA ROGERS-HEINTZ
Primary officer: JESSICA ROGERS-HEINTZ, CHIEF FINANCIAL OFFICER

How to reach them

Phone(608) 836-8820

Filing and classification

Latest tax year: 2024
Tax period began: July 1, 2024
Return type: 990
Tax preparer: SVA CERTIFIED PUBLIC ACCTS SC
NTEE classification: Arts, Culture & Humanities (A)
IRS tax category: Arts, Culture & Humanities